Apologized For Batteries
Apple apologized to customers Thursday for not being clear that the company slows down phones with aging batteries. Apple promised that it will “give users more visibility into the health of their iPhone’s battery” and let people see whether their battery’s age effects. their phone’s performance.apple new offer.Apple is offering a discount on battery replacements to anyone with an iPhone 6 or later, the company said in a statement. A battery replacement will cost $29 instead of $79 starting in late January. The cheaper price is more in line with third-party repair shops.
While Apple’s message was apologetic, it still rejected allegations that the company slowed down phones.With older batteries as a way to push people into buying new phones. “First and foremost, we have never — and would never — do anything to intentionally shorten the life of any Apple product.Or degrade the user experience to drive customer upgrades,” Apple said.
Apple’s disclosure last week that it slows down phones has sparked criticism and lawsuits. A French consumer rights group filed a suit that accuses Apple of degrading its old phones to sell new ones. In France, it’s illegal to degrade old products to promote. the sale of new ones, meaning that the suit filed in France by the group. Halte à l’Obsolescence Programmée carries the possibility of up to two years in prison.
The group, which lays out its case in an online statement, did not immediately respond to a request for comment. It has also previously sued printer companies, including Epson. Over claims that they violate the same law. The printer case is under investigation.
Apple also faces at least eight lawsuits from iPhone owners in places such as California, New York, New Jersey and Israel.That claim Apple owes its customers money for not previously disclosing the slowdowns. The suits ask the company to pay iPhone owners varying amounts. One California suit seeks nearly $1 trillion in damages.
Apple said it was reducing the price of an out-of-warranty iPhone battery replacement from USD 79 to USD 29 for anyone with an iPhone 6.Or later whose battery needs to be replaced, starting in late January through December 2018.
The company said it also would issue a software update to make it easier for customers to see if an aging battery is affecting performance.
Recently, Apple acknowledged that it knowingly slowed down older iPhones.Which had batteries degraded beyond a certain limit? As expected the whole world went up in arms with many users taking Apple to court for class-action lawsuits.
Apple Apologizing letter
The company has received a ton of bad press for this, which forced Apple to give a response, apologizing to its users in an open letter published on Apple.com. It said although slowing down of iPhones was good for the phone’s overall health. It could have done better to communicate this fact to its users.
However, now the company believes that aging batteries are the culprit behind the slowdown of iPhones and the company will do better in future iOS updates to manage the situation. Meanwhile, Apple is also offering a peace offering to its users in the form of reduced prices for batteries replacement and a promise for better future updates.
- Apple is reducing the price of an out-of-warranty iPhone battery replacement by $50. And now selling it for $29 instead of $79 for anyone with an iPhone 6 or later whose battery needs to be replaced. The offer will start in late January and will be available worldwide through December 2018.
- The company also promised to issue an iOS software update early in 2018. Which will give users more visibility into the health of their iPhone’s battery. So they can see for themselves if its condition is affecting performance.
For all the flak it received, Apple seems to have made a great move here and could end up. Earning back some of the lost goodwill here. That said, for many users, this move by Apple might feel like a reactive one and not a proactive one. Do share with us how you feel about Apple’s letter of apology by dropping your comments below.